We partnered with Vision of Humanity to transform their digital presence and enhance their global reach. Our collaboration went beyond just creating a modern, lightweight, and responsive website; we implemented a robust SEO strategy that includes regular optimisation. This has been instrumental in driving their platform’s growth, now attracting over 1.5 million unique visitors annually and solidifying their position as a leading source of peace and development insights.
Key features of the site include interactive global maps, insightful articles, downloadable resources, and a donation page to support their mission.
Vision of Humanity, established in 2008, serves as a hub for research, data, and analysis on critical global issues like peace, security, and development. Powered by the renowned Institute for Economics & Peace, their platform attracts over 1.5 million unique visitors annually, delivering impactful insights and fostering a data-led understanding of world affairs.
With offices spanning Sydney, New York, Brussels, and beyond, their team of analysts, communication specialists, and peace advisors work tirelessly to inform and inspire a global audience.
Website Design & Development
We created a responsive, lightweight website tailored to Vision of Humanity’s goals. Key elements included:
- Interactive Visuals: Integrating dynamic global maps to present data effectively.
- User-Friendly Navigation: Simplified architecture to make resources easily accessible.
- Scalable Infrastructure: Ensuring the platform could grow with their expanding audience.
Ongoing Maintenance & Care
We ensured their site remains up-to-date and secure through:
- Regular WordPress core and plugin updates.
- Testing updates on a staging site to avoid disruptions.
- Providing quarterly performance reports with actionable insights.
SEO Strategy Implementation
To maximise organic reach, we implemented a comprehensive SEO plan:
- Conducted a Website Quality Audit, identifying key technical fixes.
- Leveraged tools like Google Analytics, Search Console, and Ahrefs to guide decisions.
- Resolved technical SEO issues on a staging site and deployed them post-testing.
- Optimised key pages for better ranking and user experience.