We take care of Australia’s leading brands, big and small
Melbourne Local SEO Services
Keyword Research
Our in-depth keyword research process focuses on identifying your business-related localised topics and keywords. We focus on targeting keywords that bring relevant traffic to offer value to your business.
Competitor Analysis
Competitor analysis can not be ignored especially when you are into local SEO. We identify your competitors and get insights from their tactics to craft a realistic local SEO strategy to help your website get qualified visitors.
Technical Fixes
Technical fixes are a necessity when it comes to ranking your website in organic search results. Setting the foundations for your SEO rankings is a must before diving into other non-technical and content implementations.
GMB Optimisation
Google My Business is crucial for local businesses. GMB helps you appear in the local pack of the search engine results page along with your detailed information, reviews, ratings, products and services.
Localised Keywords Targeting
Localised keywords are those terms and phrases that are used by your local customers to search for your products or services. We will use a mix of localised keywords that actually bring in relevant visitors to your website.
Link Building & Citations
Link building and citations are effective methods to communicate your website’s authority to the search engines to help you rank in the search results. Our SEO experts are well-versed in implementing these on a local level.
Website Growth Plans
Essential Care Plan
For discerning brands that demand more than just maintenance — a dedicated team turning strategy into fast-executed results.
Includes:
- 20+ hours of focused Dev & Care
- Dedicated PM, Developer, and QA
- Strategy-focused kickoff meeting
- Regular Zoom meetings to discuss progress
- Trello Board for task collaboration
- Staging development environment
- Ad-hoc support and dev work
- Monthly WordPress & plugin updates
- Manual website QA testing
- Priority email and phone support
- Security checks and threat prevention
- Speed performance optimisation
- Server and Uptime Monitoring
- Scheduled off-site backups
- Regular database tune-ups
- Spam filtering and cleansing
- Monthly maintenance report
Essential Growth Plan
For ambitious organisations needing both SEO mastery and technical WordPress support — a powerhouse team driving growth.
Includes:
- 12-Month SEO Strategy
- Website Quality Audit
- Technical SEO suggestions and fixes
- Keyword search & On-page optimisation
- Keyword Gaps & Competitor analysis
- Content topic ideation and calendar
- In-depth SEO Content briefs
- High-quality link acquisitions
- Live reporting dashboard
- Dedicated SEO Strategist
- Regular WordPress Updates
- Monthly website maintenance report
- Monthly consulting sessions
Melbourne Local SEO Agency
Our team understands the unique characteristics of Melbourne-based businesses and uses this knowledge to create a local SEO strategy that resonates with your local customers. We craft a customised strategy based on the competitive landscape of the city to ensure your business gets noticed where it matters most.
Let us take care of your Local SEO optimisations so you can focus on running your business. Send us a message today and get started!
Melbourne Local SEO Experts
Local SEO connects you with your potential local customers by showing up on searches specific to your location and ignoring local SEO means missing out on the most relevant customers. For Melbourne-based businesses, capitalising on local SEO is no longer a luxury, it's a necessity.
We specialise in creating and implementing local SEO strategies to help you generate leads. With our approach, we combine a range of strategies and tactics to help your business rank for local keywords. This includes implementing citations and audits, directory listings, Google My Business (GMB) optimisations, technical fixes and content optimisation with location-specific keywords.
Contact us today to discuss how our Local SEO services can elevate your organic local search presence in Melbourne.
Why Local SEO?
When people seek services or products within Melbourne, they are most likely looking for nearby options they can trust. Think about a cafe or a restaurant in your local area. With local SEO, the cafe or restaurant can show up when you search for keywords like “restaurant near me” or “best cafe near me”.
Grow your Melbourne business with our expert Local SEO services. Inquire today!
Our Recent Projects
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FAQs
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Absolutely, local SEO is worth it if you serve customers around your area. By optimising for local SEO using local keywords, GMB, backlinks, location specific keywords, citations and backlinks you can reach your local customers. Local SEO ensures that you’re effectively connecting with the people who are most likely to become your customers.
Any business with physical locations or even service areas can benefit with Local SEO. It does not matter if you are offering plumbing or website design services or even run a clothing store, if you serve a particular geographic area, Local SEO can do wonders for your business.
Local SEO and paid search both are effective ways of reaching your customers. The choice of marketing tactics depends on the budget, approach, and timeline. Local SEO is focused around long term results while paid search is for businesses looking to get quick results. Local SEO is comparatively a long term process and requires quite some time before you can actually see the results.
Targeting for local SEO involves using location-specific keywords. This helps search engines understand your service area or location and hence target the local audience. Keywords are only a part of local SEO while Google My Business Optimisations, local citations, directory submissions and local backlinks also help you in targeting local keywords. Primarily, instead of targeting generic keywords like ‘Web Design’ we target ‘Web Design Melbourne’.
While regular SEO aims to improve your website’s visibility on a generic broad scale, local SEO focuses on specific geographical areas. This approach is effective in making your business more prominent in local search results. In case of local SEO, it is more about getting relevant customers searching for your offerings in areas you operate.