Best WordPress Plugins To Increase Web Traffic


wordpress plugin for traffic

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Table of Contents

WordPress runs more than 40% of websites around the world, and its plugins are key to helping businesses succeed online. These plugins go beyond simple add-ons. They’re effective tools that can boost your website’s traffic like never before.

At WP Creative, our plugin of choice to drive traffic is RankMath. In addition to the on-page and technical fixes, there are several advanced features like speed optimisation and sitemaps all in one place which is desirable for our business.

Here are 10 of the best WordPress plugins that can quickly attract and engage visitors, leading to increased traffic.

PluginsKey FeaturesCompatibility to WordPressUser Reviews
RankMathOn-page and technical SEO fixes6.3 or higher5/5 (6,978 reviews)
Yoast SEOTraffic-light system to indicate priority6.5 or higher5/5 (27,753)
All in One SEO (AIOSEO)Advanced Local SEO5.3 or higher4.5/5 (4,586)
Social SnapAuto social media posting and analysis4.6 or higher4/5 (57)
OptinMonsterPopups, slide-ins, and exit-intent to increase leads4.7 or higher4.5/5 (781)
SmushCompresses images without quality loss6.4 or higher5/5 (5,999)
Google Site KitIntegrates Google Analytics, Search Console, and AdSense for performance tracking5.2 or higher4.5/5 (919)
Thrive LeadsCustom opt-in forms, A/B testing, and behavioral-based display triggers5.5 or higher5/5 (5)
Broken Link CheckerScans and reports broken links5.2 or higher4/5 (574)
JetpackCDN for faster loading and website security features6.6 or higher3.5/5 (2,279)

How To Choose The Best WordPress Plugin For You?

Choosing the best WordPress plugin to increase web traffic depends on your specific business goals. Here are some key considerations to help you make the right choice:

1. Desired Features

Before selecting a plugin, determine the specific features you need for your business. For instance, if social media traffic is a priority for you, Social Snap can enhance your visibility with social sharing features.

2. Compatibility with WordPress

Ensure that the plugin you choose is compatible with the latest version of WordPress. Some plugins may not function correctly if they haven’t been updated to align with new WordPress releases.

3. User Reviews

Reading user reviews and ratings is essential in evaluating a plugin’s reliability and performance. Look for plugins with high ratings and positive feedback from users who have similar needs.

Additionally, checking forums or community discussions can offer real-world experiences from other users.

4. Regular Updates

A good plugin should receive frequent updates to ensure security and compatibility with evolving WordPress versions.

Regular updates also indicate that the plugin is actively maintained by its developers, reducing the risk of vulnerabilities or performance issues.

By considering these factors, you can confidently choose the best WordPress plugin that aligns with your website’s goals and enhances its performance.

Best WordPress Plugins To Increase Traffic

1. RankMath

Rank Math

Rank Math is my choice for the best WordPress plugin to increase traffic because it’s an effective SEO plugin built to help WordPress sites rank higher in search engines and bring in more traffic.

What sets it apart from other SEO plugins is its wide range of free version features, easy-to-use interface, and fast performance that doesn’t bog down your site.

Key Features

  • Optimise content for up to 5 keywords in the free plugin version.
  • Add rich snippets to improve search visibility.
  • Get smart recommendations for better rankings.
  • Easily manage and fix broken links.
  • Monitor keyword rankings directly from WordPress.

I personally prefer RankMath over other plugins because it provides a complete solution right from the start. Features like multi-keyword optimisation, schema markup, and keyword density optimisation come with the free version, while these features are often locked behind paywalls in other WordPress plugins.

Additionally, RankMath is optimised for improving site speed. Its easy setup wizard automatically configures your SEO settings, making it beginner-friendly, while still offering tools for advanced users.

2. Yoast SEO

Yoast SEO

Calling Yoast SEO a popular WordPress plugin is an understatement. With over 5 million active installations, it is the most installed SEO WordPress plugin. It’s known for its user-friendly interface and powerful features that help boost organic traffic by optimising your website to perform better in search engines.

The plugin includes tools to add meta tag/ meta title optimisation, XML sitemaps, readability analysis, and content suggestions, making it a favourite among website owners and content creators.

Key Features:

  • Evaluates content clarity and offers tips for better engagement.
  • Optimises content for one main focus keyword.
  • Provides simple guidance on SEO improvements.
  • Enhances website navigation to improve user experience.
  • Supports internal link-building strategies.

Yoast SEO plugin emphasises both content quality and user experience. It includes a readability score to ensure your content is accessible to both users and search engines. The traffic-light system (green, orange, red) makes it easy to identify and prioritise site’s SEO issues.

Additionally, its integration with Google Search Console and ability to generate breadcrumbs ensures better indexing and visibility in search results

3. All in One SEO (AIOSEO)

all in one seo

As one of the most widely used and reliable WordPress SEO plugins, All in One SEO stands out thanks to its easy-to-use interface and smart automation features that help optimise content for better search engine visibility. With over 3 million active installations, AIOSEO is a popular choice for businesses and bloggers aiming to rank higher in search engine results pages.

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Key Features:

  • A built-in tool that analyses your WordPress website and gives actionable tips for improving rankings.
  • Provides real-time feedback for optimising titles, meta descriptions, and content for search engine optimisation.
  • Helps businesses appear in local search results with Google Maps integration.
  • Optimises product pages and categories to boost visibility in eCommerce searches.
  • Adds rich snippets to improve click-through rates on search engines.

What makes AIOSEO stand out is its smooth integration with your website. Unlike other SEO tools that require manual adjustments, AIOSEO features a smart setup wizard that automatically applies the best SEO settings based on your site’s type.

Additionally, its Local SEO optimisation is more advanced than in several WordPress plugins, making it ideal for businesses focusing on attracting local customers.

4. Social Snap

Social Snap

Social Snap is a social sharing plugin built to boost website traffic by making it simple for visitors to share your content across various social media platforms. It supports over 30 social networks, including Facebook, Twitter, LinkedIn, and Pinterest, ensuring that your content can reach a larger audience.

Key Features

  • Automatically shares content on social media when published.
  • Makes it easy for users to share content with just one click.
  • Reshares older posts to keep content fresh and relevant.
  • Restores social shares when switching domains.
  • Tracks the performance of shared content to improve strategies.

Some of its most useful features include click-to-tweet, share buttons, and social follow widgets. It’s a great way to increase your brand’s visibility online and drive steady traffic from social media posts.

I believe Social Snap is better than other social sharing plugins like Monarch and Social Warfare due to its lightweight design, detailed analytics, and highly customisable options. The social auto-posting feature allows you to automatically share content to social platforms, saving time and maximising exposure.

5. OptinMonster

optinmonster

As a plugin focused on lead generation and conversion optimisation, OptinMonster is a powerful tool built to drive web traffic and boost engagement. It helps website owners turn visitors into subscribers and customers with popups, slide-ins, floating bars, and exit-intent campaigns.

Key Features:

  • Detects when visitors are about to leave and shows a targeted offer.
  • Tests different campaign variations to find the most effective one.
  • Customises popups and opt-ins based on user behaviour.
  • Mobile-friendly design ensures smooth engagement for mobile users.
  • Easy-to-use drag-and-drop builder.

OptinMonster’s advanced targeting and automation features are some of its strongest aspects. Additionally, its exit-intent technology helps recover visitors who might otherwise leave, by showing them a targeted popup right before they exit.

6. Smush

Smush

For image-heavy websites, slow load times can result in high bounce rates and poor user experience. Smush solves this problem by optimising and compressing images, which helps improve page load speed and ultimately drives more traffic to your WordPress website. Smush compresses images automatically without losing quality.

Key Features

  • Compresses images without reducing their quality, ensuring fast load times without sacrificing visual appeal.
  • Optimises all images in bulk, saving time for websites with many images.
  • Delays image loading until they are visible on the screen, further speeding up page load times.
  • Automatically resizes large images to fit your site’s requirements, boosting performance.

Faster load times are essential for SEO, as search engines like Google favour fast, mobile-friendly sites. By reducing image file sizes and enhancing load speeds, Smush helps improve SEO, leading to higher search engine rankings and more organic traffic.

7. Google Site Kit

google site kit

Site Kit by Google brings together a range of Google tools to help website owners track and improve their site’s performance. It integrates directly with Google Analytics, Google Search Console, Google AdSense, and Google PageSpeed Insights, providing valuable insights into how your website is performing across these different Google services.

Key Features

  • Provides detailed insights into on-page SEO performance.
  • Helps display rich snippets in search results, improving visibility.
  • Automatically adds ALT text and titles to images for better SEO.
  • Allows ranking of multiple keywords per post, improving ranking potential.
  • Helps fix 404 errors and prevent penalties.

With these features, Site Kit assists website owners in spotting areas that need improvement, such as content optimisation, traffic sources, and performance. One of the key ways Site Kit boosts website traffic is by delivering actionable SEO insights directly in the WordPress dashboard.

8. Thrive Leads

thrive leads

Like OptinMonster, Thrive Leads is a WordPress plugin designed to increase website traffic through lead generation. It allows website owners to create high-converting opt-in forms that help grow email lists, ultimately driving more targeted visitors to the site.

Key Features

  • Easily create custom opt-in forms using a visual editor, no coding required.
  • Display opt-in forms based on user behaviour, device type, URL, or time spent on the site.
  • Built-in A/B testing for every opt-in form.
  • Provides detailed analytics on form performance, including conversion rates, impressions, and clicks.

The plugin makes it simple to create WordPress popups, slide-ins, sticky ribbons, and other opt-in forms that can be customised to fit your site’s style and visitor behaviour.

Thrive Leads also helps capture valuable visitor information, allowing you to send follow-up content, newsletters, and promotions via email. By targeting users with well-timed emails, this plugin effectively drives traffic back to your site.

Broken Link Checker

This WordPress plugin helps website owners find and fix broken links on their sites. Links that lead to missing pages, incorrect URLs, or unavailable resources can hurt both the user experience and SEO rankings. By using Broken Link Checker, you can keep your site functioning smoothly, ensuring a better experience for visitors.

Key Features

  • Continuously scans your site for broken links and notifies you immediately.
  • Provides clear reports of broken links with URLs and an option to fix them directly from the plugin.
  • Filters links by type (internal or external) and status codes (e.g., 404).
  • Allows you to edit or remove broken links from within the WordPress dashboard.

The plugin scans your blog posts, web pages, and comments for broken links and missing images, alerting you to any problems. It provides an easy way to fix these issues quickly by either editing or deleting the links.

10. Jetpack

jetpack

Created by Automattic, the company behind WordPress, Jetpack offers a variety of tools designed to improve the user experience and increase site traffic. One of its standout features is its ability to boost website speed, which plays a critical role in both SEO rankings and retaining visitors.

Key Features

  • Speeds up page load times by serving optimised images via Jetpack’s global CDN.
  • Provides real-time website traffic insights to better understand user behaviour.
  • Automatically publishes content to social media platforms.
  • Protects against brute force attacks and includes malware scanning.

Jetpack enhances website performance through features like image optimisation and content delivery via a global CDN (Content Delivery Network). What sets Jetpack apart is its all-in-one approach, combining security, backups, analytics, and social media tools in one plugin.

This makes Jetpack an ideal solution for website owners who want to boost their site’s visibility and performance without dealing with multiple plugins.

How Can WP Creative Help?

WP Creative specialises in WordPress development and SEO services that are designed to help your business grow online. With years of experience in building customised websites and providing top-notch SEO strategies, we can help you increase your web traffic, improve your search engine rankings, and enhance user engagement.

Our team of experts will work with you to identify your specific goals and recommend the best plugins and strategies for your website. From plugin integration to site optimisation and content strategy, WP Creative is your partner in boosting your online presence.

Ready to get started? Reach out to WP Creative today, and let us help you take your website to the next level.

Conclusion

Finally, picking the right WordPress plugin is crucial for driving web traffic to your WordPress website and achieving your business objectives. Focus on aspects like site speed, SEO, user experience, and content optimisation when selecting the right tools. Plugins that speed up loading times, fix broken links, and improve social media sharing can significantly increase engagement and prove good for an effective marketing strategy.

By using the right mix of plugins, you can boost traffic, improve search engine rankings, and offer a seamless user experience, which will ultimately lead to more conversions and sustained growth for your website.

Get Your Free Website Audit

($3,000 Value)

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  • Security gaps, and quick wins
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Updated on: 15 September 2015 |


Nirmal Gyanwali, Director of WP Creative

Nirmal Gyanwali

With over 16 years of experience in the web industry, Nirmal has built websites for a wide variety of businesses; from mom n’ pop shops to some of Australia’s leading brands. Nirmal brings his wealth of experience in managing teams to WP Creative along with his wife, Saba.