Framer vs Webflow: Which Website Building Platform Is Right for You?
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Table of Contents
- Webflow Wins for Scalability and SEO
- Webflow Boosts User Engagement
- Webflow Offers Robust SEO and Responsive Designs
- Webflow Supports Agile Development
- Webflow Balances Creative Freedom and Functionality
- Webflow Delivers Scalable, Client-Friendly Websites
- Webflow vs Framer: Wrapping Up
Trying to decide between Framer vs Webflow? You’re definitely not the only one!
Both are popular tools, but they serve different purposes. Webflow is often the go-to for scalable, SEO-friendly websites with a strong CMS. Framer, on the other hand, is loved for its smooth animations and fast, interactive design process.
But the real question is: Which one actually works better in practice?
To find out, we spoke with designers and developers who’ve used both platforms on real client projects. They shared what they like, what they don’t, and how they decide which tool to use based on the project.
Here’s what they had to say.
Webflow Wins for Scalability and SEO
I’ve worked extensively with both Webflow and Framer, and each has its strengths. Webflow is my go-to for client projects that need scalability, CMS flexibility, and strong SEO control. It’s powerful for designers who want pixel-perfect layouts without sacrificing performance, but the learning curve can be steep. Framer, on the other hand, excels in speed and animations. It’s incredible for highly interactive sites and quick prototyping. However, its CMS and SEO features feel limited compared to Webflow. If you need a refined, structured site with deep customisation, Webflow wins. If motion design and speed are priorities, Framer shines.
Patric Edwards, Founder & Principal Software Architect, Cirrus Bridge
Webflow Boosts User Engagement
As a web designer and founder of Webyansh, I’ve extensively used both Webflow and Framer for various projects. Webflow’s robust development capabilities are ideal for creating scalable and professional websites across diverse industries like Healthcare and SaaS. Its no-code design interface allows for quick, visually appealing website creation, enhancing team collaboration and efficiency. For example, migrating a client’s site from WordPress to Webflow increased their user engagement by over 30%, thanks to the improved UX design capabilities.
On the other hand, Framer excels in offering a dynamic and interactive user experience, which I’ve found particularly effective for AI and Fashion e-commerce projects. Its ability to create engaging animations and interactions attracts user engagement, an essential component for client websites seeking distinct visual storytelling. Framer’s unique analytics feature also aids in optimising site flow and conversion strategies, which is valuable for tweaking client projects based on user behaviour insights.
Balancing between these platforms depends largely on project goals. For creating engaging and highly interactive user experiences, Framer stands out. In contrast, Webflow’s comprehensive CMS and e-commerce solutions make it my go-to for projects requiring scalable, user-friendly web designs without extensive coding, particularly for diverse industry websites.
Divyansh Agarwal, Founder, Webyansh
Webflow Offers Robust SEO and Responsive Designs
Having built countless websites through my company, Christian Daniel Designs, my experience spans various platforms, including WordPress, Squarespace, and Wix. While Webflow and Framer aren’t my primary platforms, I’ve delved into both, exploring their unique offerings. Webflow impresses with its design and development integration, enabling me to craft visually stunning yet technically sound websites, especially vital for our clients needing robust SEO strategies and responsive designs.
Framer, on the other hand, shines in its capacity for rapid prototyping and interactive design. This has proven useful when creating dynamic video content and engaging user experiences for high-profile projects, like our award-winning video work with The Plaza. However, the integration of SEO and the fluid database capabilities that Webflow offers keep me returning to it for projects demanding scalable, content-rich designs.
For example, when working on a project for a tech education startup, the flexibility of Framer allowed for innovative design presentations, but ultimately, the seamless user journey and scalability of Webflow led to a compelling final product. Each platform has its niches, but aligning project demands with the right tool is key, and my reliance often sways toward those that offer more straightforward scaling and effective SEO features.
Christian Van Norden, Video Editor & Web Designer, Christian Daniel Designs
Webflow Supports Agile Development
Having led Ronkot Design for years, I’ve dug deeply into various web development platforms. For our projects, I’ve often leaned toward Webflow due to its seamless integration with our agile development approach. It supports a robust ecosystem for responsive design that matches our focus on crafting customer-centric websites.
For instance, when designing an e-commerce site for a boutique client, Webflow’s flexibility in custom interactions allowed us to push creative boundaries while keeping load times short, a key factor in reducing bounce rates. Its integration capabilities ensured that our multi-platform digital strategies remained cohesive and effective.
However, Framer’s strength in crafting micro-interactions and animations offers tremendous potential for projects needing intricate UI animations. If scaling a project with minimal code changes is a priority, Webflow serves us best, but for certain specialised projects, Framer’s depth in animation tools shouldn’t be underestimated. The choice often depends on the specific project requirements and the balance between creativity and execution speed.
Ronak Kothari, Owner, Ronkot Design, LLC
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Webflow Balances Creative Freedom and Functionality
Webflow has been my platform of choice for client projects at Origin Web Studios for several years now, and it’s not just about preference – it’s about practical results.
What I love about Webflow is its perfect balance of creative freedom and practical functionality. The visual editor gives designers complete control while generating clean code underneath, which is crucial for site performance. Our SEO-focused clients particularly appreciate how Webflow handles metadata, sitemaps, and semantic HTML structure without extra plugins.
However, Webflow isn’t without frustrations. The learning curve is steeper than advertised – designers without coding knowledge often hit roadblocks with more complex interactions. The CMS, while powerful, can become limiting for larger sites, and the pricing structure sometimes surprises clients when we need to upgrade plans mid-project.
I’ve experimented with Framer for several smaller projects, and while its prototyping capabilities are impressive and the React-based approach feels more cutting-edge, it simply doesn’t match Webflow’s production-ready capabilities. Framer excels for highly interactive experiences but falls short with content management and SEO fundamentals that most businesses need.
For client work, especially for small to medium businesses in the GTA that need growth-focused websites, Webflow consistently delivers a better balance of design flexibility, SEO performance, and client-friendly CMS. The deciding factor is often the handoff experience – clients find Webflow’s Editor much more intuitive for making their own updates.
Harmanjit Singh, Founder & CEO, Website Design Brampton
Webflow Delivers Scalable, Client-Friendly Websites
I’ve worked extensively with Webflow and have experimented with Framer as well. Each platform has its strengths, but for my workflow, Webflow is the clear winner when it comes to building scalable, client-friendly websites.
Why Webflow?
1. Design Flexibility & No-Code Power
Webflow allows for pixel-perfect designs without needing to write code, but when needed, I can dive into custom CSS and interactions. It strikes the perfect balance between design freedom and structured development.
2. CMS & Scalability
Managing dynamic content is easy with Webflow’s CMS, making it great for blogs, portfolios, and larger websites that need structured content. Clients can also edit content safely without breaking the design.
3. SEO & Performance
Webflow outshines Framer in SEO optimisation, offering control over meta tags, schema markup, and site performance without needing third-party plugins.
4. Client-Friendly Handoff
Unlike Framer, where clients may struggle with understanding updates, Webflow’s Editor mode makes it easy for non-technical users to update content without disrupting the layout.
Not sure which to choose? Find out how easy Webflow is to use compared to Framer!
Framer’s Strengths & Limitations
Framer is fantastic for ultra-modern, interactive, and animation-heavy designs. It feels more like a designer’s playground, especially for landing pages and experimental UI projects. However, it lacks the CMS depth, structured SEO tools, and scalability that Webflow provides for long-term client projects.
Biggest Frustration?
Framer’s biggest downside for me is its lack of scalability for content-heavy sites and its reliance on React-based exports, which can limit flexibility when working with different teams.
Final Take?
If I’m building a high-performance, scalable website for a brand, Webflow is my go-to. If I were purely designing interactive experiences or landing pages with no need for extensive CMS, Framer would be fun to explore. But for my client projects, Webflow delivers everything I need–without sacrificing design freedom.
Stone Slade, Web & Graphic Designer | Show Host | News Correspondent & Journalist, Wet Media Digital
Want to explore more options beyond Framer and Webflow? Check out our Shopify vs Shopify Plus comparison for eCommerce.
Webflow vs Framer: Wrapping Up
Both Framer and Webflow are strong visual website builders, but the right choice depends on your goals. As the experts shared, Webflow wins when it comes to scalability, SEO, and client-friendly content management, making it a reliable option for marketers and businesses that need structured, high-performing websites.
Framer, on the other hand, is great for fast prototyping, animations, and interactive landing pages where visual impact matters most. In the end, it comes down to what matters most for your business: long-term scalability and SEO or rapid design and animation flexibility.
If you need a fast, scalable website built in Webflow, WP Creative can help.
As a trusted Webflow agency, we deliver customised solutions that combine performance, flexibility, and SEO.
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Get Your Free Website Audit
($3,000 Value)
- Uncover performance issues
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